Assalamualaikum wbt..

Today as usually I will share with you about the strategic management subject. The topic for today is Strategic For Competing In International Markets. Before I learn this topic my mind was thinking about import and export because about international market.But this topic is not only about import and export , but is more to expand the business in foreign country. For the first slide that show to us have tell  why companies decide to enter foreign markets. The answer that gives is to gain access to new customers. Second to achieve lower costs through economies of scale, experience, and increased purchasing power. Third to futher exploit core competencies. Fourth, to gain access to resource and capabilities located in foreign markets and the last is to spread business risk.

Besides that, the point that I think is important is about why competing across national borders makes strategy-making more complex. There is the point:-

1)         Different countries have differentt home-country advantages in different industries.

2)         Location-based value chain advantages for certain countries.

3)         Differences in government policies, tax rates, and economic conditions.

4)         Currency exchange rate risks.

5)         Differences in buyer tastes and preferences for products and services.

That’s all for today.. bye2..